Book Detail
Title Adertising and Promotion: An Integrated Marketing Communications Perspective
Sub Title
Author(s)
Call No 658.8 BEL
Subject(s)
ISBN
Volume
Publisher Name McGRAW-Hill Book Company
Publishing Year 2015
Edition 9th
Pages 1016
Price 0.00 PKR
Text Language English
Available Yes, Accessions:[ 104357 ]
Description
Keywords Advertising Management; Promotion of Business; business Communication